Instagram is a great marketing platform for ecommerce businesses. You can use it to promote your latest products, acquire new customers, and communicate directly with your existing followers. Couple those possibilities with the 1 billion+ monthly active users, and you can see why it’s so powerful. Need cool products to promote on Instagram? Find them

For many entrepreneurs, launching a Shopify dropshipping store is an awesome way to break into the ecommerce industry. Here’s why: spending time and money on managing your inventory is overwhelming, but with the dropshipping business model, you’ll never need to carry any of the products you sell. You’ll be free to focus your valuable time

Brands are more than just their logos. Today, branding is about creating a personality, a voice, and a character that shows audiences what to expect. The visual identity of a brand should be reflected in every element of business, including logos, color palettes, photographs, and product packaging. This is the essence of branding design. Branding

Even in the business world, first impressions are everything. The average person has just seven seconds to develop their image, communicate their passion, and offer insight about their goals. If you’re an entrepreneur, you know this “impression pressure’”all too well. If you can’t sum up your work, your business, or your personal angle in two

You’ve got your ecommerce store all set up and you’re ready to launch. Once it goes live, the key lies in getting consumers to visit your store. The fundamental question here is: How? To quote Bill Gates, “Content is king.” One of the most effective ways to increase website traffic is with content marketing. Doing

As one of the biggest—if not the biggest—social media advertising platforms, there’s a lot to keep up with Facebook if businesses want to fully leverage everything it has to offer. What’s trending on Facebook? What are some of the rising trends on there and more importantly, what is showing potential as the top Facebook trends

After spending all that time and effort sourcing for the perfect dropshipping product to sell and setting up your business, your online marketing strategy is finally in place and the first sales are starting to come in. But before you lay back and relax, there’s one key area of your business that you still need

We’ve all heard stories about how Amazon and other major retailers have “killed the bookstore” as we know it. But these tales are nothing more than fiction. It’s true that these mega-brands have changed the game—in all forms of consumerism, not just books. But it’s also true that tons of niche bookstores, brands, and resellers

It's totally possible to learn how to change your life and live your dreams – it might not feel like it could be that way, but it's true. If you look around, there is always someone in the world who grew up in a similar place, time, and situation as you, who managed to change

It’s an understatement to say that things have changed lately. Some businesses are finding themselves more successful than ever, while some are still reeling from the damage the pandemic has brought. So as a small business owner, it’s perfectly natural for you to be doing your research, keeping up on news and trends, and trying